The French, their banking, their expectations
The French Banking Federation (FBF) is unveiling on an exclusive basis the first part of its “Les Français, leur banque, leurs attentes” survey on the image the French population has of banks. The survey was administered in December 2021 with the French public opinion institute, IFOP. This focus on the image of banks proves that closeness is key to customer satisfaction and trust.
The French, their banking, their expectations – FBF / IFOP third study part 1
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